The Telugu version of ‘Puli’ has done an impressive pre-release business even though none of the films starring Vijay have been profitable here.
As per insiders, Theatrical rights of ‘Puli’ Telugu version and 50% of Telugu Satellite Rights has been acquired by SVR Media for Rs 8 crore. While SVR Media wishes to release the film in Nizam on its own, Coastal Andhra Rights have fetched Rs 3 crore and Ceeded has been bought for Rs 1.75 crore. On a whole, ‘Puli’ has to collect a share of anywhere between Rs 8 to Rs 10 crore for break-even.
SVR Media earlier
